Rural Tourism and Its Contribution to Sustainable …
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importance to rural tourism and landscaping services can provide jobs in maintenance
and repair of traditional landscapes worn by recreational activities.
7 Strategies to Promote Rural Tourism Destination
On the basis of findings, some valuable measures and strategies are presented that
can be useful in the development of tourism in rural areas. These recommendations
should include sound tourism development planning, investment in tourism-related
infrastructure, and a range of activities to satisfy the diverse needs of visitors. It
includes supporting rural tourism in its infrastructure development by providing
technical assistance, facilitation, promotion, and economic impact analysis support.
In order to obtain benefits for all sectors from tourism as well as for sustainability, the establishment of a good partnership among all stakeholders is necessary to strengthen local traditions, products and separate identity. Major tourism
and hospitality players must adopt good practices for the successful promotion of
their markets. The rural tourism investment must be undertaken largely to improve
the economic, environmental and social well-being of rural areas thorough creative
ways to maximize its benefits and minimize its costs.
Measures should be taken to minutely measure the impact of rural tourism and the
enhancement of training, strategy planning, etc. The development of sustainable rural
tourism requires new skills such as hospitality, catering, guiding and strategy planning
itself. Various human resources in sustainable tourism development programs by all
stakeholders can fill the gap of demand for a local skilled workforce.
The preference should be given to community participation in planning, management and decision-making to enhance local priorities in order to influence sustainable
tourism development. It can bring local capital investment into play and can lessen
conflicts between visitor interests and local interests.
Marketing and promotion programs of the site should be positioned as a prime
factor in order to eliminate seasonality problems in the tourism industry. This study
recommends more promotion of new tourism products and areas such as special
interest tourism (for example, a rural tourism site) by introducing newly designed
tourism packages to the tourists. The image of this site should be promoted in order
to give a clear picture to tourists and to promote tourism business in sustainable
tourism development using the rural tourism site method.
8 Concluding Remarks
Tourism in itself is a huge industry that is directly and indirectly responsible for the
development of small destinations or the nation as a whole. It plays a vital role not only
for economic sustainability but also for minor and major development aspects that
bring about a massive change in small areas. The main objective and aim of the present
167
importance to rural tourism and landscaping services can provide jobs in maintenance
and repair of traditional landscapes worn by recreational activities.
7 Strategies to Promote Rural Tourism Destination
On the basis of findings, some valuable measures and strategies are presented that
can be useful in the development of tourism in rural areas. These recommendations
should include sound tourism development planning, investment in tourism-related
infrastructure, and a range of activities to satisfy the diverse needs of visitors. It
includes supporting rural tourism in its infrastructure development by providing
technical assistance, facilitation, promotion, and economic impact analysis support.
In order to obtain benefits for all sectors from tourism as well as for sustainability, the establishment of a good partnership among all stakeholders is necessary to strengthen local traditions, products and separate identity. Major tourism
and hospitality players must adopt good practices for the successful promotion of
their markets. The rural tourism investment must be undertaken largely to improve
the economic, environmental and social well-being of rural areas thorough creative
ways to maximize its benefits and minimize its costs.
Measures should be taken to minutely measure the impact of rural tourism and the
enhancement of training, strategy planning, etc. The development of sustainable rural
tourism requires new skills such as hospitality, catering, guiding and strategy planning
itself. Various human resources in sustainable tourism development programs by all
stakeholders can fill the gap of demand for a local skilled workforce.
The preference should be given to community participation in planning, management and decision-making to enhance local priorities in order to influence sustainable
tourism development. It can bring local capital investment into play and can lessen
conflicts between visitor interests and local interests.
Marketing and promotion programs of the site should be positioned as a prime
factor in order to eliminate seasonality problems in the tourism industry. This study
recommends more promotion of new tourism products and areas such as special
interest tourism (for example, a rural tourism site) by introducing newly designed
tourism packages to the tourists. The image of this site should be promoted in order
to give a clear picture to tourists and to promote tourism business in sustainable
tourism development using the rural tourism site method.
8 Concluding Remarks
Tourism in itself is a huge industry that is directly and indirectly responsible for the
development of small destinations or the nation as a whole. It plays a vital role not only
for economic sustainability but also for minor and major development aspects that
bring about a massive change in small areas. The main objective and aim of the present
