11.11 Future Trends
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11.11.2 Asia
The changing consumer behavior and attitudes towards the green market will lay the
basis for the advancement of green entrepreneurship. Green entrepreneurs will also
become important for fulfilling consumer needs. There will be a surge in the number
of green entrepreneurship ventures, particularly the innovation of green products.
11.11.3 Australia
Entrepreneurs will be at the forefront of driving Australia to a green economy
through green innovations. There will also be more investment in low-carbon
transport and renewable energy. Greener ways of managing waste will be further
embraced while architectures will increasingly construct low carbon or green
buildings.
11.11.4 Europe
The deployment of micro-data will facilitate better identification of green activities
as well as entrepreneurial dynamics. At the micro-level, the information will
enhance the consistency of estimates produced and means for answering and
developing indices of entrepreneurial performance that focuses on groups.
11.11.5 North America
The continent will experience a surge in green innovations, particularly in the
transport and car industry. Green cars will also become even more prevalent as it
shifts towards a zero-carbon economy.
11.11.6 South America
Green entrepreneurship will be characterized by the development of green techhubs, government-supported green initiatives for the innovative new business,
and more interest in green entrepreneurs. Crowd-funding will contribute to the
development of green businesses and entrepreneurship. South American countries
will increasingly become desirable hubs for green investment.
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