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Table 17.1 Operationalization of concepts: entrepreneurial competences and farmer characteristics
Measure
Literature
Questionnaire item
Entrepreneurial competences
Innovativeness “Entrepreneurial orientation: a psychological
model of success among southern African
small business owners” (Krauss et al. 2005),
“Adapting the measurement of youth
entrepreneurship potential to the context of
Mindanao, Philippines” Lai et al. (2017a, b)
I always like to search for the
latest information and
technology
I like to try new technology in
my farm
If there is an improvement in
my coffee/honey product, I
am willing to change where I
sell it
I am willing to include new
high-yielding varieties/more
bee hives in my farm, to
satisfy more customers
Risk-taking
“Entrepreneurial orientation: a psychological
model of success among southern African
small business owners” (Krauss et al.
2005)“Adapting the measurement of youth
entrepreneurship potential to the context of
Mindanao, Philippines” Lai et al. (2017a, b)
I would keep my current
varieties/bee hives in the farm,
rather than substituting them
with others that I do not know
I prefer avoiding doing an
investment in my farm, if I do
not know the benefits that I
will get
I do not want to enlarge my
farm, because I do not want to
incur more costs
If someone suggests me to
include more high-yielding
varieties/bee hives in my
farm, I will do it and I take
great risk (chances for very
high profits)
Proactiveness “Entrepreneurial orientation: a psychological
model of success among southern African
small business owners” (Krauss et al. 2005),
“Adapting the measurement of youth
entrepreneurship potential to the context of
Mindanao, Philippines” Lai et al. (2017a, b)
I am willing to start practices
that other farms do not do yet
If asked to adopt another type
of farming technology, I am
one of the first farmers to use
it
For my job, I perform above
and beyond expectations, but
there is always something
more to be done or improved
I do not mind failing if I learn
something different from
another coffee/honey farming
practice
(continued)
17 The Role of Farmers’ Entrepreneurial Orientation on Agricultural Innovations…
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