2 The Determinants for Successful Ferry Operation …
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2.1.2 Objectives of the Study
The aim of this research is to study the determinants for a successful ferry operation
at Penang port, Malaysia. Below are the research objectives that are carried out
along the process: firstly, to investigate the key factors that contribute to a successful
ferry operation that is provided at Penang port, Malaysia; secondly, to determine the
influence of the key success factors toward ferry operation at Penang port, Malaysia.
2.1.3 Significance of Study
Relatively, the finding of this study will provide favorable and valuable information
to the management of the Penang port authority in order to identify the key determinants for a successful ferry operation while evaluating the problems and challenges
concerning service delivered.
The finding of research study also can influence passengers to travel from one
place to another place by using the service provided at the ferry terminal. Besides
that, the outcome from this study might be able to influence the country’s economic
growth since it contributes in terms of knowledge in the ferry operation literature,
specifically in the sustainable transportation industry.
2.1.4 Limitations and Scope of Study
The scope of this study only focuses on ferry services that are delivered at the
Penang port. The main target sample for this research study is the respondents who
have sufficient experience to provide an appropriate information needed along the
research, especially regarding the ferry operation at the Penang Port.
2.2 Literature Review
2.2.1 Definition of Delphi Study
Reference [5] revealed that a Delphi study is an instrument that is defined as a
systematic forecasting tool that is used to assemble opinions and information of the
experts’ panel. Usually, it is conducted through the questionnaire or interview [5].
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2.1.2 Objectives of the Study
The aim of this research is to study the determinants for a successful ferry operation
at Penang port, Malaysia. Below are the research objectives that are carried out
along the process: firstly, to investigate the key factors that contribute to a successful
ferry operation that is provided at Penang port, Malaysia; secondly, to determine the
influence of the key success factors toward ferry operation at Penang port, Malaysia.
2.1.3 Significance of Study
Relatively, the finding of this study will provide favorable and valuable information
to the management of the Penang port authority in order to identify the key determinants for a successful ferry operation while evaluating the problems and challenges
concerning service delivered.
The finding of research study also can influence passengers to travel from one
place to another place by using the service provided at the ferry terminal. Besides
that, the outcome from this study might be able to influence the country’s economic
growth since it contributes in terms of knowledge in the ferry operation literature,
specifically in the sustainable transportation industry.
2.1.4 Limitations and Scope of Study
The scope of this study only focuses on ferry services that are delivered at the
Penang port. The main target sample for this research study is the respondents who
have sufficient experience to provide an appropriate information needed along the
research, especially regarding the ferry operation at the Penang Port.
2.2 Literature Review
2.2.1 Definition of Delphi Study
Reference [5] revealed that a Delphi study is an instrument that is defined as a
systematic forecasting tool that is used to assemble opinions and information of the
experts’ panel. Usually, it is conducted through the questionnaire or interview [5].
