3 RESULT AND DISCUSSION
The important role of the community in improving food sustainability in Indonesia became the
main message of the comic. The form of the message is not designed too explicitly because the
messages apply to entertainment media.
The title of the comic is Sepiring Liburan (A Plate of the Holiday). Each episode shows the efforts
of food making, food waste side effects, and steps to reduce food waste for teenagers. The digital
comic is published on an Webtoon to reach a larger audience and increase engagement (Figure 1).
The Webtoon comic Sepiring Liburan has been read by 10,800 people, followed by 698 people,
and scored 9.73/10 by viewers. Audiences responded through comments that they are new to the
major side effects of wasting food; it showed that their sympathy toward food waste was stronger
than before (Figures 2, 3).
4 CONCLUSION
Sepiring Liburan shares advanced knowledge about food waste so that readers can understand the
dangers and be able to apply that awareness in their daily activities. The results from the comics
show a very good response. Readers conveyed that they have learned lessons about food waste
properly from comics and the design of this digital comic has the potential to increase awareness
to reduce food waste in Indonesia.
ACKNOWLEDGMENTS
Our deepest appreciation goes to Piring Bersih as project contributor, Faulina Diani Safira as an
interviewee, all the questionnaire respondents, and Webtoon readers. This article would not have
been possible without their help and encouragement.
Figure 1. Webcomic digital banner and Sepiring Liburan Webtoon home page.
33
The important role of the community in improving food sustainability in Indonesia became the
main message of the comic. The form of the message is not designed too explicitly because the
messages apply to entertainment media.
The title of the comic is Sepiring Liburan (A Plate of the Holiday). Each episode shows the efforts
of food making, food waste side effects, and steps to reduce food waste for teenagers. The digital
comic is published on an Webtoon to reach a larger audience and increase engagement (Figure 1).
The Webtoon comic Sepiring Liburan has been read by 10,800 people, followed by 698 people,
and scored 9.73/10 by viewers. Audiences responded through comments that they are new to the
major side effects of wasting food; it showed that their sympathy toward food waste was stronger
than before (Figures 2, 3).
4 CONCLUSION
Sepiring Liburan shares advanced knowledge about food waste so that readers can understand the
dangers and be able to apply that awareness in their daily activities. The results from the comics
show a very good response. Readers conveyed that they have learned lessons about food waste
properly from comics and the design of this digital comic has the potential to increase awareness
to reduce food waste in Indonesia.
ACKNOWLEDGMENTS
Our deepest appreciation goes to Piring Bersih as project contributor, Faulina Diani Safira as an
interviewee, all the questionnaire respondents, and Webtoon readers. This article would not have
been possible without their help and encouragement.
Figure 1. Webcomic digital banner and Sepiring Liburan Webtoon home page.
33