for tourists. Therefore, Indonesia, besides being known as having Jakarta as its capital, is
also known as Bali as a tourist area that is thick with Indonesia’s local culture.
b. Architecture
The identity of Balinese culture in this advertisement animation was first shown through
the first scene at the school gate. The school gate is filled with Balinese decoration. The
decoration on the Balinese architectural gate has a symbolic meaning which also is used as
a sign of building function and the position of the building owner (Suryada 2011), whereas
the Balinese-style ornamental gates shown in this animation represent no special forms or
motives that have any particular meaning behind it. It’s just that from the material and shape
used, it’s enough to show the identity of typical Balinese architecture.
c. Properties
• Dvarapala Statue
According to Arina (2019), the Dvarapala statue consists of a pair of large muscular statues
with bulging eyes, a large fanged smiling smile, and usually carries a mace in charge of
guarding the temple gate. It has a philosophical and deep meaning behind it. This statue
is believed to reflect human beings who will enter the sacred area and remind them to be
introspective and clear their thoughts, actions, and words.
• Bali Kite Festival
The Bali Kite Festival is an international event that is held on an annual basis in Padang Galak,
Sanur, Bali. There are various forms of kites shown in this event, such as fish (Bebean), birds
(Janggan), and leaves (Pecukan). Usually, people fly and compete with traditional giant kites.
This is wrapped by religious events with the intention of sending messages to Hindu gods so
that they can bless them with abundant agricultural produce (Freidin 1989).
• Offerings
Offerings are offerings to Hindu deities, usually in the form of flowers or food. The offerings
are placed in a container (such as a leaf or tray) and placed in a certain place. The Balinese
have a belief that if they make their offerings they will be kept away from bad luck and will
be blessed with safety and prosperity (Tracy 2016).
3.3 Jakarta
a Architecture
The location shows the hustle and bustle of the city of Jakarta such as the Bundaran HI
and Bung Karno bus stop. This can immediately inform the audience that these two student
residences have very different atmospheres. The frame that shows Jakarta’s city landscape
which is a metropolitan city can be seen from skyscrapers and the dense traffic conditions
that are the face of Jakarta. One of the landscapes that became the icon of the city of Jakarta
in this animation is the Selamat Datang Monument which is located right in the middle of
the Bundaran HI or the Bundaran Hotel Indonesia and the Bung Karno Bus Stop. Besides
that, the pen-shaped blue skyscraper clearly visible in the Reza scene inside the subway is
Wisma 46, which is the second tallest building in Indonesia after Gama Tower (Wahyudewi
339
also known as Bali as a tourist area that is thick with Indonesia’s local culture.
b. Architecture
The identity of Balinese culture in this advertisement animation was first shown through
the first scene at the school gate. The school gate is filled with Balinese decoration. The
decoration on the Balinese architectural gate has a symbolic meaning which also is used as
a sign of building function and the position of the building owner (Suryada 2011), whereas
the Balinese-style ornamental gates shown in this animation represent no special forms or
motives that have any particular meaning behind it. It’s just that from the material and shape
used, it’s enough to show the identity of typical Balinese architecture.
c. Properties
• Dvarapala Statue
According to Arina (2019), the Dvarapala statue consists of a pair of large muscular statues
with bulging eyes, a large fanged smiling smile, and usually carries a mace in charge of
guarding the temple gate. It has a philosophical and deep meaning behind it. This statue
is believed to reflect human beings who will enter the sacred area and remind them to be
introspective and clear their thoughts, actions, and words.
• Bali Kite Festival
The Bali Kite Festival is an international event that is held on an annual basis in Padang Galak,
Sanur, Bali. There are various forms of kites shown in this event, such as fish (Bebean), birds
(Janggan), and leaves (Pecukan). Usually, people fly and compete with traditional giant kites.
This is wrapped by religious events with the intention of sending messages to Hindu gods so
that they can bless them with abundant agricultural produce (Freidin 1989).
• Offerings
Offerings are offerings to Hindu deities, usually in the form of flowers or food. The offerings
are placed in a container (such as a leaf or tray) and placed in a certain place. The Balinese
have a belief that if they make their offerings they will be kept away from bad luck and will
be blessed with safety and prosperity (Tracy 2016).
3.3 Jakarta
a Architecture
The location shows the hustle and bustle of the city of Jakarta such as the Bundaran HI
and Bung Karno bus stop. This can immediately inform the audience that these two student
residences have very different atmospheres. The frame that shows Jakarta’s city landscape
which is a metropolitan city can be seen from skyscrapers and the dense traffic conditions
that are the face of Jakarta. One of the landscapes that became the icon of the city of Jakarta
in this animation is the Selamat Datang Monument which is located right in the middle of
the Bundaran HI or the Bundaran Hotel Indonesia and the Bung Karno Bus Stop. Besides
that, the pen-shaped blue skyscraper clearly visible in the Reza scene inside the subway is
Wisma 46, which is the second tallest building in Indonesia after Gama Tower (Wahyudewi
339
