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M. Ranˇ ci´ c Demir et al.
Prof. Ivana Bleši´ c Ph.D. is an Associate Professor at the Department of Geography, Tourism and
Hotel Management, Faculty of Sciences in Novi Sad and head of the Chair of Hotel Management.
She is also a visiting professor to the South Ural State University, Institute of Sports, Tourism
and Service in Chelyabinsk (Russia). Her main fields of interest are quality management, hospitality management, consumer behaviour and human resources in hospitality and tourism. She is
a member of the Editorial Board of the International Scientific Journal “Turizam”, Faculty of
Sciences, Department of Geography, Tourism and Hotel Management, Novi Sad. Ivana Bleši´ c is
the author and co-author in more than a hundred research papers, books and conference proceedings. She has taken part in various domestic and international projects in the area of tourism and
hotel management.
M. Ranˇ ci´ c Demir et al.
Prof. Ivana Bleši´ c Ph.D. is an Associate Professor at the Department of Geography, Tourism and
Hotel Management, Faculty of Sciences in Novi Sad and head of the Chair of Hotel Management.
She is also a visiting professor to the South Ural State University, Institute of Sports, Tourism
and Service in Chelyabinsk (Russia). Her main fields of interest are quality management, hospitality management, consumer behaviour and human resources in hospitality and tourism. She is
a member of the Editorial Board of the International Scientific Journal “Turizam”, Faculty of
Sciences, Department of Geography, Tourism and Hotel Management, Novi Sad. Ivana Bleši´ c is
the author and co-author in more than a hundred research papers, books and conference proceedings. She has taken part in various domestic and international projects in the area of tourism and
hotel management.