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V. Odell et al.
Image 2 Food impacts visual display on SDG 12 and SDG 13
The focus of the visual display was to encourage students and staff to make
sustainable food choices by raising awareness of the impact of three different types
of burgers: beef, chicken, and soy, showing the water and land resource impacts of
each individual burger, along with the associated carbon emissions (Image 2), which
Graham and Abrahmse (2017) advocate is necessary to move to a low carbon society.
This display also linked with three of the SDG targets: 12.2 ‘Achieve the sustainable management and efficient use of natural resources’, 12.8 ‘Ensure that people
everywhere have the relevant information for sustainable development and lifestyles
in harmony with nature’, and 13.3 ‘Improve education, awareness-raising, and capacity on climate change management’ (United Nations Sustainable Development 2018)
which were shown on large posters on display boards. The boxes for the display were
sourced from a sustainable supplier and are made from recycled paper.
By looking at the impact of different types of burgers, the display aimed to show
an unfamiliar problem and contextualise it into something visible, to encourage
individuals to eat less beef to reduce environmental impacts, but also to demonstrate
the absurdity of the amount of beef that collectively gets wasted each year in the UK
equivalent to 300,000 beef burgers (Smithers 2016). The display drew attention, with
most common response being disbelief at the resource cost of a single beef burger.
V. Odell et al.
Image 2 Food impacts visual display on SDG 12 and SDG 13
The focus of the visual display was to encourage students and staff to make
sustainable food choices by raising awareness of the impact of three different types
of burgers: beef, chicken, and soy, showing the water and land resource impacts of
each individual burger, along with the associated carbon emissions (Image 2), which
Graham and Abrahmse (2017) advocate is necessary to move to a low carbon society.
This display also linked with three of the SDG targets: 12.2 ‘Achieve the sustainable management and efficient use of natural resources’, 12.8 ‘Ensure that people
everywhere have the relevant information for sustainable development and lifestyles
in harmony with nature’, and 13.3 ‘Improve education, awareness-raising, and capacity on climate change management’ (United Nations Sustainable Development 2018)
which were shown on large posters on display boards. The boxes for the display were
sourced from a sustainable supplier and are made from recycled paper.
By looking at the impact of different types of burgers, the display aimed to show
an unfamiliar problem and contextualise it into something visible, to encourage
individuals to eat less beef to reduce environmental impacts, but also to demonstrate
the absurdity of the amount of beef that collectively gets wasted each year in the UK
equivalent to 300,000 beef burgers (Smithers 2016). The display drew attention, with
most common response being disbelief at the resource cost of a single beef burger.
