represents the capital investment required for adoption of innovation. Further, the
cash or inputs required for subsequent years use of innovation is termed as continuing cost. (4) Net Profit: as the quantum of monetary benefit obtained by an
individual through adoption of innovation. (5) Profit consistency: denotes the
regularity of net returns obtained by an individual or group of individuals over a
period of time by adoption of an innovation. (6) Utility potential: as the degree to
which the multiple use potential of an innovation to an individual or group of
individuals through adoption of innovations. (7) Time saving: indicates the best
efficiency of an innovation in terms of saving time in different aspects.
(B) Compatibility: an innovation is consistent with past experiences, existing
values, and future plans of the adopters of technologies. Compatibility is divided
into seven sub groups like (1) Cultural compatibility: an innovation is consistent
with the values and norms of the society. (2) Social compatibility: denotes prestige
gain or esteem by individual in the society through adoption of an innovation.
(3) Physical compatibility: an innovation is consistent and should fit into the needs
and interests of the adopters. (4) Psychological compatibility: Is innovation usefulness as perceived by the members of social system. (5) Situational compatibility: Denotes consistency and harmony of the innovation with previous practices
Fig. 1 Appropriate attributes
of modern technologies are
shown in the lotus
70
B.K. Narayana Swamy and Y. Nagaraju
cash or inputs required for subsequent years use of innovation is termed as continuing cost. (4) Net Profit: as the quantum of monetary benefit obtained by an
individual through adoption of innovation. (5) Profit consistency: denotes the
regularity of net returns obtained by an individual or group of individuals over a
period of time by adoption of an innovation. (6) Utility potential: as the degree to
which the multiple use potential of an innovation to an individual or group of
individuals through adoption of innovations. (7) Time saving: indicates the best
efficiency of an innovation in terms of saving time in different aspects.
(B) Compatibility: an innovation is consistent with past experiences, existing
values, and future plans of the adopters of technologies. Compatibility is divided
into seven sub groups like (1) Cultural compatibility: an innovation is consistent
with the values and norms of the society. (2) Social compatibility: denotes prestige
gain or esteem by individual in the society through adoption of an innovation.
(3) Physical compatibility: an innovation is consistent and should fit into the needs
and interests of the adopters. (4) Psychological compatibility: Is innovation usefulness as perceived by the members of social system. (5) Situational compatibility: Denotes consistency and harmony of the innovation with previous practices
Fig. 1 Appropriate attributes
of modern technologies are
shown in the lotus
70
B.K. Narayana Swamy and Y. Nagaraju
