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K. Gahletia
process altogether. In addition, the desire to have variety and instant gratification is
motivating consumers to prefer retailers espousing fast-fashion model.
The fast-fashion retail model gives rise to several important and novel operational challenges. The democratization of the fashion shows, wherein the conscious
consumers are exposed to exclusive designs and styles inspired from fashion shows
and internet, and expect and demand the same in shortest time possible is one such
challenge. The retailers are expected to reduce their lead times and provide the
designs displayed on the ramp to the distribution centers within 3–5 weeks. This led
to the fashion apparel industry shift from forecasting future trends to using real-time
data to understand the needs and desires of the consumers [10].
2 Research Problem
In fast-fashion online retail, it is imperative that the stocks information is available
throughout the supply chain. Unlike in brick and mortar showroom, in virtual retail
there is no human intervention. Here the systems interact and disperse the information across the retail channel. Therefore, the company adhering to fast-fashion
philosophy needs the fastest and efficient way to communicate the information to
relevant nodes/stakeholders.
The generic problem of allocating inventory from a central warehouse to several
locations satisfying separate demand streams has received much attention in the
literature. But the usage of IoT-enabled supply chain in an omnichannel world is
missing, wherein different channels have different requirements.
3 Aim of the Study
The primary goal of this study is to improve inbound and outbound operations to
better manage and optimize and automate operations in an ERP system through the
use of IoT technology. To achieve the purpose, we apply IOT in SCM for making
connection between supply chain entities and processes, identifying products and
goods automatically, tracking flow of products at each stage, providing a complete
information during the entire life-cycle of products, and achieving transparency of
supply chain system to overcome challenges of traditional SC.
4 Methods
The methodology consists of literature review, primary interviews with the companies
engaged in fast-fashion retail and online retail. The authors have identified logistics
companies who are engaged in the supply chain operations of apparels for different
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