Chapter 19
Gamifying Sustainable Design
to Enhance Environmental
Consciousness of Industrial Design
Students
Suphichaya Suppipat, Allen H. Hu, and Treechada Chotiratanapinun
Abstract Gamification is the use of game elements, mechanics, and experience
design to engage user behaviors and solve real-world problems. Applications of
serious games and gamification in sustainable design education have been novel. To
raise environmental consciousness and knowledge of industrial design students, the
gamification design system was integrated into sustainable design pedagogy. The aim
is to evaluate the learning effectiveness of this intervention. The study was conducted
in a sustainable design course for three consecutive years at the Department of
Industrial Design, Chulalongkorn University, Thailand. Nine Eco-Game projects
were designed and playtested. Participant observations and evaluations by checklists
and web-based questionnaires were then performed during in-classroom activities
among sophomores and juniors. Results revealed that the integration can enhance
learning outcomes in environmental information and design aspects depending on the
complexity of game rules, adequacy of prototype testing period, and concentration
for physical actions and game tasks. In this way, students can learn through playing
and designing games. However, this phase is solely at the early stage of intervention
in this field. Further research is needed to fully integrate systematic gamification into
the learning environment and encourage pro-environmental behavior change.
Keywords Sustainable design · Gamification · Life cycle design · Environmental
consciousness · Industrial design students
S. Suppipat · A. H. Hu (B)
Institute of Environmental Engineering and Management, National Taipei University of
Technology, Taipei, Taiwan
e-mail: allenhu@ntut.edu.tw
T. Chotiratanapinun
Department of Product Design, Silpakorn University, Bangkok, Thailand
© Springer Nature Singapore Pte Ltd. 2021
Y. Kishita et al. (eds.), EcoDesign and Sustainability II, Sustainable Production, Life
Cycle Engineering and Management, https://doi.org/10.1007/978-981-15-6775-9_19
291
Gamifying Sustainable Design
to Enhance Environmental
Consciousness of Industrial Design
Students
Suphichaya Suppipat, Allen H. Hu, and Treechada Chotiratanapinun
Abstract Gamification is the use of game elements, mechanics, and experience
design to engage user behaviors and solve real-world problems. Applications of
serious games and gamification in sustainable design education have been novel. To
raise environmental consciousness and knowledge of industrial design students, the
gamification design system was integrated into sustainable design pedagogy. The aim
is to evaluate the learning effectiveness of this intervention. The study was conducted
in a sustainable design course for three consecutive years at the Department of
Industrial Design, Chulalongkorn University, Thailand. Nine Eco-Game projects
were designed and playtested. Participant observations and evaluations by checklists
and web-based questionnaires were then performed during in-classroom activities
among sophomores and juniors. Results revealed that the integration can enhance
learning outcomes in environmental information and design aspects depending on the
complexity of game rules, adequacy of prototype testing period, and concentration
for physical actions and game tasks. In this way, students can learn through playing
and designing games. However, this phase is solely at the early stage of intervention
in this field. Further research is needed to fully integrate systematic gamification into
the learning environment and encourage pro-environmental behavior change.
Keywords Sustainable design · Gamification · Life cycle design · Environmental
consciousness · Industrial design students
S. Suppipat · A. H. Hu (B)
Institute of Environmental Engineering and Management, National Taipei University of
Technology, Taipei, Taiwan
e-mail: allenhu@ntut.edu.tw
T. Chotiratanapinun
Department of Product Design, Silpakorn University, Bangkok, Thailand
© Springer Nature Singapore Pte Ltd. 2021
Y. Kishita et al. (eds.), EcoDesign and Sustainability II, Sustainable Production, Life
Cycle Engineering and Management, https://doi.org/10.1007/978-981-15-6775-9_19
291