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standards, open tools etc. this philanthropy towards privacy is not always
a ‘felt’ value.
For instance, Google Cloud’s published privacy commitments (Google
2020) state that “we believe that trust is created through transparency, and
we want to be transparent about our commitments and what you can expect
when it comes to our shared responsibility for protecting and managing your
data in the cloud”. Yet in 2019, Google were fined €50m by the French
data protection authority for lack of transparency in their privacy policies
(CNIL 2019).
5.4.1.3 Citizens
Citizen CSPs assume a citizenship role, leading privacy issues and transforming their business models to achieve this objective. Citizen CSPs
demonstrate privacy behaviors that measure high on justice and high on
control. They openly acknowledge their new roles and responsibilities
towards society, and recognize how responsibilities towards private, public, and social sectors have become interdependent (Latapi-Agudelo et al.
2019). The Citizen orientation addresses privacy strategically, where privacy programs are focused on building and maintaining sustainable relationships, and often exceed legislative obligations. These organizations
incorporate privacy as a value held strongly by the organization, associating their privacy behaviors with other strong values such as trust and
integrity (Mirvis and Googins 2006). CSPs in the Citizen privacy orientation broaden their agenda by expanding their privacy concerns and deepen
the involvement of top management in the leadership addressing privacy
issues. Organizations form long-term alliance and partnerships with stakeholders in order to drive change in privacy issues. Caldwell et al. (2010)
refer to this leadership as a ‘stewardship role’ which generates commitment from other stakeholders and organizations in order to drive change
in several key privacy issues. CSPs in this orientation consider privacy to be
a compliance obligation however they also consider privacy to be strategic,
where privacy is used to build and maintain sustainable relationships, and
often exceeds legal minimums—reflecting philanthropic privacy.
Microsoft for instance established an online trust centre to respond to
queries on privacy for all its products, particularly on Office 365. They also
provide tools to simplify responding to Subject Access Requests mandated
by GDPR (Microsoft 2018a). Microsoft has also extended the rights available to Europeans under the GDPR, to all its consumers, noting that
“GDPR establishes important principles that are relevant globally”
5 JUSTICE VS CONTROL IN CLOUD COMPUTING: A CONCEPTUAL…
standards, open tools etc. this philanthropy towards privacy is not always
a ‘felt’ value.
For instance, Google Cloud’s published privacy commitments (Google
2020) state that “we believe that trust is created through transparency, and
we want to be transparent about our commitments and what you can expect
when it comes to our shared responsibility for protecting and managing your
data in the cloud”. Yet in 2019, Google were fined €50m by the French
data protection authority for lack of transparency in their privacy policies
(CNIL 2019).
5.4.1.3 Citizens
Citizen CSPs assume a citizenship role, leading privacy issues and transforming their business models to achieve this objective. Citizen CSPs
demonstrate privacy behaviors that measure high on justice and high on
control. They openly acknowledge their new roles and responsibilities
towards society, and recognize how responsibilities towards private, public, and social sectors have become interdependent (Latapi-Agudelo et al.
2019). The Citizen orientation addresses privacy strategically, where privacy programs are focused on building and maintaining sustainable relationships, and often exceed legislative obligations. These organizations
incorporate privacy as a value held strongly by the organization, associating their privacy behaviors with other strong values such as trust and
integrity (Mirvis and Googins 2006). CSPs in the Citizen privacy orientation broaden their agenda by expanding their privacy concerns and deepen
the involvement of top management in the leadership addressing privacy
issues. Organizations form long-term alliance and partnerships with stakeholders in order to drive change in privacy issues. Caldwell et al. (2010)
refer to this leadership as a ‘stewardship role’ which generates commitment from other stakeholders and organizations in order to drive change
in several key privacy issues. CSPs in this orientation consider privacy to be
a compliance obligation however they also consider privacy to be strategic,
where privacy is used to build and maintain sustainable relationships, and
often exceeds legal minimums—reflecting philanthropic privacy.
Microsoft for instance established an online trust centre to respond to
queries on privacy for all its products, particularly on Office 365. They also
provide tools to simplify responding to Subject Access Requests mandated
by GDPR (Microsoft 2018a). Microsoft has also extended the rights available to Europeans under the GDPR, to all its consumers, noting that
“GDPR establishes important principles that are relevant globally”
5 JUSTICE VS CONTROL IN CLOUD COMPUTING: A CONCEPTUAL…
