Table of Contents
1. Introduction: Adaptation in a Convergence Environment
7
Johannes Fehrle
2. Adaptation as Connection : A Network Theoretical Approach to
Convergence, Participation, and Co-Production
31
Regina Schober
3. Filing off the Serial Numbers : Fanfiction and its Adaptation to
the Book Market
57
Bettina Soller
4. From Paratext to Polyprocess: The “Quirky” Mashup Novel
87
Eckart Voigts
5. “You Just Got Covered” : YouTube Cover Song Videos as
Examples of Para-Adaptation
111
Costas Constandinides
6. Masters of the Universe? Viewers, the Media, and Sherlock’s
Lead Writers
133
Benjamin Poore
7. Alien Adapted (Again and Again) : Fictional Universes between
Difference and Repetition
159
Rüdiger Heinze
8. “Everything is Awesome:” Spreadability and The LEGO Movie
175
Joyce Goggin
9. Localization as Adaptation in the Wolfenstein Franchise
203
Werner Schäfke-Zell
Index
229