Sustainable Development and Leisure Services: Changes and Trends
5
Table 1 Examples of social innovation in the area of leisure
Country
Case
Norway
BUA is a volunteer organization whose aim is to facilitate
participation in sport and leisure activities by providing local
communities with a library of sports equipment that can be
hired free of charge. Bodø is one of about 80 Norwegian
municipalities to have established a BUA rental office for this
purpose. As an organization, BUA’s core values are to make
sport and leisure activities more socially inclusive by reducing
the participation costs and to make sport participation more
sustainable and environmentally friendly (Tjønndal and
Nilssen 2019)
Poland, Wrocław
Fundusz Czasu Wolnego (Leisure Fund). The program is
intended for the authorities of residential areas in Wrocław.
The idea is to organize leisure activities during public holidays
and holidays for local communities, using all available sport,
recreational, social and cultural initiatives. Residents can take
part in numerous initiatives free of charge. The events include
canoeing, roller-skating competitions, cross-country running, a
series of ecological picnics, an outdoor cinema, and workshops
promoting health food
UK, the South West of England The South West Well-being Programme (2008–2011) was
developed and run by fifteen community-based voluntary
sector organizations. It was funded by the Big Lottery, a group
of local government and healthcare commissioning bodies that
could assess the program in terms of its reasons, design and
quality. It also received support from volunteers. Key
characteristics of the program were:
• a focus on individuals experiencing low level mental ill
health, long term health conditions, low levels of physical
activity and/or diet related ill-health. These criteria were
combined with low income and/or social isolation
• the provision of a holistic service that focused on the social
aspects of health and well-being: inclusion, fun,
non-judgmental and non-threatening, people-centered and
self-directed lifestyle change
• a focus on reducing stress and anxiety, increasing physical
activity and healthy eating, through confidence building and
encouraging finding friends, developing social networks and
local community participation
• a focus on local collaboration with other agencies and
stakeholders interested in health promotion and building
community capacity (Jones et al. 2013)
Source The author’s own study
5
Table 1 Examples of social innovation in the area of leisure
Country
Case
Norway
BUA is a volunteer organization whose aim is to facilitate
participation in sport and leisure activities by providing local
communities with a library of sports equipment that can be
hired free of charge. Bodø is one of about 80 Norwegian
municipalities to have established a BUA rental office for this
purpose. As an organization, BUA’s core values are to make
sport and leisure activities more socially inclusive by reducing
the participation costs and to make sport participation more
sustainable and environmentally friendly (Tjønndal and
Nilssen 2019)
Poland, Wrocław
Fundusz Czasu Wolnego (Leisure Fund). The program is
intended for the authorities of residential areas in Wrocław.
The idea is to organize leisure activities during public holidays
and holidays for local communities, using all available sport,
recreational, social and cultural initiatives. Residents can take
part in numerous initiatives free of charge. The events include
canoeing, roller-skating competitions, cross-country running, a
series of ecological picnics, an outdoor cinema, and workshops
promoting health food
UK, the South West of England The South West Well-being Programme (2008–2011) was
developed and run by fifteen community-based voluntary
sector organizations. It was funded by the Big Lottery, a group
of local government and healthcare commissioning bodies that
could assess the program in terms of its reasons, design and
quality. It also received support from volunteers. Key
characteristics of the program were:
• a focus on individuals experiencing low level mental ill
health, long term health conditions, low levels of physical
activity and/or diet related ill-health. These criteria were
combined with low income and/or social isolation
• the provision of a holistic service that focused on the social
aspects of health and well-being: inclusion, fun,
non-judgmental and non-threatening, people-centered and
self-directed lifestyle change
• a focus on reducing stress and anxiety, increasing physical
activity and healthy eating, through confidence building and
encouraging finding friends, developing social networks and
local community participation
• a focus on local collaboration with other agencies and
stakeholders interested in health promotion and building
community capacity (Jones et al. 2013)
Source The author’s own study