An Ecological Vision with Social
Responsibility in the Sustainable
Environment: Promoting Ecological
and Environmental Awareness in Centro
Universitário Municipal de
Franca-Uni-FACEF (Sao Paulo)
Melissa F. Cavalcanti-Bandos and Alberto Paucar-Caceres
1 Introduction
This project emerged as the result of postdoctoral research at Manchester
Metropolitan University (MMU) in the UK, where one of the authors spend two
months working in the area of systemic approaches to environmental public policies linked to ways to achieve the United Nations (UN) Sustainable Development
Goals (SDGs). MMU has undertaken a number of initiatives to gain sustainability
and green credentials that have placed as the second greenest Higher Education
Institution (HEI) in the UK. Exposure to these initiatives prompted us to develop
actions and sustainable practices at a Brazilian university, where one of the authors
acts as administrative dean, putting into practice some of the experiences learned
and witnessed in the UK University. The author organised a series of meetings with
various university stakeholders such as marketing, procurement, infrastructure, work
safety representatives; also included as well as municipality officials.
This project was called VERSAS (‘Visão Ecológica com Responsabilidade Social
em Ambiente Sustentável’)—Ecological Vision with Social Responsibility in the
Sustainable Environment—and was conceived to tackle problems on four areas: (1)
Disposal and proper collection of solid waste; (2) Relevance of the University content
programmes in relation to the municipal and institutional environmental real needs;
M. F. Cavalcanti-Bandos (B)
Centro Universitário Municipal de Franca, Uni-FACEF, Franca, Sao Paulo, Brazil
e-mail: melissa@facef.br
A. Paucar-Caceres
Manchester Metropolitan University Business School, All Saints Campus, Oxford Road,
Manchester M15 6BH, UK
e-mail: a.paucar@mmu.ac.uk
© The Author(s), under exclusive license to Springer Nature Switzerland AG 2021
W. Leal Filho et al. (eds.), Integrating Social Responsibility and Sustainable Development,
World Sustainability Series, https://doi.org/10.1007/978-3-030-59975-1_38
565
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