434
F. Lourenço and O. C. Júnior
think holistically and move towards the shared language, and recommends collaboration
between development planners and environmental planners. Campbell’s discussion explicitly
highlights the notion of conflict or competition between these objectives and the need for
interdisciplinary approaches to elaborate them towards a more comprehensive and rigorous
conceptual framework.
In the long time, the development of a region can be explained by the environmental, economic and social dimensions, however, as seen above, the concern is
mainly focused on the economic aspect, while the allocation/availability of resources
and social activation—capable of emancipating people in favor of quality of life is
slowly changing. It is noticed that there are already debates about the instability of
the axes of the triple bottom line, Freitas (2011, p. 49) says that “any and all developments that become homicidal or denier homeostasis, even if they pay high taxes,
will be unsustainable”. Each and every model cannot be exclusionary, therefore,
ensure survival and connection between all, generating social justice, dismantling
discrimination, hunger, poverty, inequality and giving the right to quality access to
health, security and education—through actions positive, objectives will be more
easily universalized.
With regard to the environment, it is important to have responsibility for environmental degradation, crime, longevity, eco-efficiency, without this, human life would
be rendered unfeasible. Therefore, if companies do not adhere to this new economicsocio-environmental paradigm—Triple Bottom Line, mainly with greater emphasis
on the social and environmental aspects, their future will be compromised.
6 Final Considerations
The analysis allowed to understand that the attempt to unite the dimensions is done in
an unbalanced way and that they still have a relative scarcity of scientific research on
the theme in Brazil. Therefore, the triple will never be sustained with just one or two
pillars, as well, corporate sustainability will not be in harmony, without the balance
between product, process and people. After all, the sustainable posture contradicts
itself, thinking that the sacrifices to life will be replaced again, as well as the environment itself with a payment for environmental services, damage repair, circular
economy, etc., because pollution and degradation remains and that may not be able
to be restored to nature. It seems that time, space and the environment are not harmonizing. And, the speeches are focused only on discussions of broader topics, such
as: Sustainable Development, Triple Bottom Line, Corporative Social Responsibility
and Sustainability. Because most articles are concerned with:
• Sustainability indicators—determined through data that aim to improve or not,
mainly focusing on processes;
• Sustainable purchases—take into account consumers who are interested in
sustainable purchases and even compare products that are not so sustainable with
those of current technology and of ‘green image’;
F. Lourenço and O. C. Júnior
think holistically and move towards the shared language, and recommends collaboration
between development planners and environmental planners. Campbell’s discussion explicitly
highlights the notion of conflict or competition between these objectives and the need for
interdisciplinary approaches to elaborate them towards a more comprehensive and rigorous
conceptual framework.
In the long time, the development of a region can be explained by the environmental, economic and social dimensions, however, as seen above, the concern is
mainly focused on the economic aspect, while the allocation/availability of resources
and social activation—capable of emancipating people in favor of quality of life is
slowly changing. It is noticed that there are already debates about the instability of
the axes of the triple bottom line, Freitas (2011, p. 49) says that “any and all developments that become homicidal or denier homeostasis, even if they pay high taxes,
will be unsustainable”. Each and every model cannot be exclusionary, therefore,
ensure survival and connection between all, generating social justice, dismantling
discrimination, hunger, poverty, inequality and giving the right to quality access to
health, security and education—through actions positive, objectives will be more
easily universalized.
With regard to the environment, it is important to have responsibility for environmental degradation, crime, longevity, eco-efficiency, without this, human life would
be rendered unfeasible. Therefore, if companies do not adhere to this new economicsocio-environmental paradigm—Triple Bottom Line, mainly with greater emphasis
on the social and environmental aspects, their future will be compromised.
6 Final Considerations
The analysis allowed to understand that the attempt to unite the dimensions is done in
an unbalanced way and that they still have a relative scarcity of scientific research on
the theme in Brazil. Therefore, the triple will never be sustained with just one or two
pillars, as well, corporate sustainability will not be in harmony, without the balance
between product, process and people. After all, the sustainable posture contradicts
itself, thinking that the sacrifices to life will be replaced again, as well as the environment itself with a payment for environmental services, damage repair, circular
economy, etc., because pollution and degradation remains and that may not be able
to be restored to nature. It seems that time, space and the environment are not harmonizing. And, the speeches are focused only on discussions of broader topics, such
as: Sustainable Development, Triple Bottom Line, Corporative Social Responsibility
and Sustainability. Because most articles are concerned with:
• Sustainability indicators—determined through data that aim to improve or not,
mainly focusing on processes;
• Sustainable purchases—take into account consumers who are interested in
sustainable purchases and even compare products that are not so sustainable with
those of current technology and of ‘green image’;