298
F. A. Z. Contador and O. Canciglieri Junior
a sustainable and innovative appeal, such as large electronics companies. Consumer
goods companies of small and medium-sized do not have this idea disseminated
and make mistakes for generating a high volume of waste with the premature end
of the life cycle of their products. Besides, they use almost all of their primary raw
materials in their production, that is, a material extracted directly from nature, from
non-renewable sources.
In this context, the objective of this research was a conceptual proposal of an
approach for product development that is based on the reuse of discarded materials,
taking into consideration the entire production process, from its design phase to the
end of the life cycle of the product, in a sustainable way, and that can be applied in
the development of real products.
2 Sustainability—Research Background
The concept of Sustainability was first mentioned in 1713 by Hans Carl von Carlowitz
in his book: “Economic forestry (Gacia-serna et al. 2007). The concept has been
developing, and the current definition was created in 1972 in Stockholm (Sweden)
at the United Nations Conference on the Human Environment (Unche). Conferences
and treaties such as the “Paris Agreement” at the 21st UN Conference in 2015
established rules and targets. As economic development is driven by industries that
are looking for innovation and consequently increasing their productive capacity, the
way to continue developing is through a sustainable policy that supports development
products and services within the concepts of sustainability (Ferrari de Sá 2017).
In this context, in 1994, the British sociologist Elkington (1949) created the
concept: Triple Bottom Line, a model composed of three dimensions (pillars)—
social, environmental and economic—that must act in an integrated way so that the
concept is fully satisfied (Manzini and Vezolli 2005). To assist in this process, the
International Organization for Standardisation (ISO), responsible for creating standards for trade and good management practices, developed the ISO 14000 for environmental management, which seeks to ensure ecological preservation and makes
companies commit to the proposed guidelines (Ferrari de Sá 2017).
3 Product Development Process (PDP)—Research
Background
The product development process (PDP) is a fundamental process for the global
market. According to Silva (2002), product development is basically: “the effort
made by a set of people from a company in the transformation of data on market
opportunities and technical possibilities in goods and information for the manufacture
of a commercial product.” The product development process has positive points such
F. A. Z. Contador and O. Canciglieri Junior
a sustainable and innovative appeal, such as large electronics companies. Consumer
goods companies of small and medium-sized do not have this idea disseminated
and make mistakes for generating a high volume of waste with the premature end
of the life cycle of their products. Besides, they use almost all of their primary raw
materials in their production, that is, a material extracted directly from nature, from
non-renewable sources.
In this context, the objective of this research was a conceptual proposal of an
approach for product development that is based on the reuse of discarded materials,
taking into consideration the entire production process, from its design phase to the
end of the life cycle of the product, in a sustainable way, and that can be applied in
the development of real products.
2 Sustainability—Research Background
The concept of Sustainability was first mentioned in 1713 by Hans Carl von Carlowitz
in his book: “Economic forestry (Gacia-serna et al. 2007). The concept has been
developing, and the current definition was created in 1972 in Stockholm (Sweden)
at the United Nations Conference on the Human Environment (Unche). Conferences
and treaties such as the “Paris Agreement” at the 21st UN Conference in 2015
established rules and targets. As economic development is driven by industries that
are looking for innovation and consequently increasing their productive capacity, the
way to continue developing is through a sustainable policy that supports development
products and services within the concepts of sustainability (Ferrari de Sá 2017).
In this context, in 1994, the British sociologist Elkington (1949) created the
concept: Triple Bottom Line, a model composed of three dimensions (pillars)—
social, environmental and economic—that must act in an integrated way so that the
concept is fully satisfied (Manzini and Vezolli 2005). To assist in this process, the
International Organization for Standardisation (ISO), responsible for creating standards for trade and good management practices, developed the ISO 14000 for environmental management, which seeks to ensure ecological preservation and makes
companies commit to the proposed guidelines (Ferrari de Sá 2017).
3 Product Development Process (PDP)—Research
Background
The product development process (PDP) is a fundamental process for the global
market. According to Silva (2002), product development is basically: “the effort
made by a set of people from a company in the transformation of data on market
opportunities and technical possibilities in goods and information for the manufacture
of a commercial product.” The product development process has positive points such
