Sustainability in the Decision Making Process: A Systematic …
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This seems to be the case of corporate sustainability, characterized by divergent
values and norms among decision makers. The high uncertainty about causes, solutions and risks implies the decision maker to choose alternatives that refer to personal
experiences and interests (Maia and Pires 2011).
According to Guerry et al. (2015), corporate sustainability would only become a
concept that can be implemented in an organization as a whole, based on its systematic
insertion in decision-making processes. Christen and Schmidt (2011) believe that
corporate sustainability must be seen as a decision-making strategy, allowing them
to transform their “action guiding” power into a decision strategy.
We can conclude that organizations face the challenge of “changing their priorities” (Jamali 2006), countering social and environmental concerns with economic
results (Cintra and Carter 2012). However, there is still a long way to go so that shared
concern and discourse about corporate sustainability can achieve the real implementation of its principles (Intergovernmental Platform on Biodiversity and Ecosystem
Services 2012).
These being the essence concepts for the purpose of this work, in the continuation
one talks about the methodological routing adopted for the same one.
3 Methodological Routing
In order to investigate the way publications in national and international journals have
addressed the relationship between corporate sustainability and decision-making processes, an exploratory research based on a Systematic Bibliographic Review (RBS)
has been developed.
RBS is a technique used to search and analyze productions of a given field of
knowledge (Conforto et al. 2011), according to Kitchenham (2004) with the purpose
of identifying, evaluating and interpreting published papers, adherent to a question
or phenomenon of interest.
The selection of RBS to solve the proposed problem occurred because it enables
the careful and reliable verification of research already performed within a specific
theme (Bereton et al. 2007), allowing the explanation of existing contributions, gaps
and trends in a domain or area of science.
In addition, RBS allows, by means of statistical procedures, to make evaluations
and inferences, only possible, based on the meeting of different perspectives in the
work investigated (Tranfield et al. 2003).
During this exploration, the steps in the Systematic Bibliographical Review
(RBS), proposed by Conforto et al. (2011), were noted, with reference to the RBS
Roadmap. It consists of 3 phases, namely: Entrance, Processing and Exit.
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